Scoring Key
35-40 – Strategic Innovator
Your company understands the core elements of Strategic Innovation and is well positioned to remain a leading innovator in your industry. Strategic Innovation is inherent in your culture and new products and services fill the pipeline. What to do next? – Ensure your company continues to anticipate customer needs, cannibalize its own products and services and set industry standards.
29-34 – Inspired Innovator
You’re a solid innovator but the competition is not far behind. The pipeline is full, though breakthrough opportunities may be outnumbered by incremental innovations. What to do next? – Focus on the gaps and move toward being a true Strategic Innovator.
24-28 – Aspiring Innovator
You’re doing many things right but haven’t yet found your mark. The competition is fierce and the future is uncertain. Sparks of innovation exist, though the focus is skewed toward incremental improvements rather than game-changing innovations. . What to do next? – Take a systematic view of the core strategic, customer-focused, and organizational factors necessary for Strategic Innovation and immediately seek out the “low hanging fruit”.
< 23 – Challenged Innovator
While you may recognize that innovation is important, your organization’s culture and processes don’t support Strategic Innovation. Innovation is ad hoc and breakthroughs happen by chance. What to do next? – Dedicate resources to a focused innovation initiative with measurable deliverables and build from there.
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